The powerful Problem Pyramid™ is described as a
systematic disciplined way to accurately identify the business
need and value for any project.without necessitating a separate
Enterprise Analysis that often doesn't happen.
Introduces the author's Proactive Software Quality Assurance™
concepts that are being adopted in the forthcoming IEEE Std.
P730 for Software Quality Assurance and distinguishes quality
assurance from testing and other quality controls.
Identifies salepeople as perhaps the most fruitful requirements
constituency and describes a Value Selling Maturity Model
culminating in Breakthrough Value Maturity Level 5 –
REAL Customer Value Proposition.
10 pitfalls that commonly affect the suitability of
ROI calculations and their usage, from simpler issues related
to the calculations themselves to the more difficult, and
often more important, issues of how ROI is interpreted and